Fernandony Bakerollo

Founder & Chief Digital Strategist
Fernandony Bakerollo is the founder and driving force behind My Digital Bazaar Guide. With over a decade of experience in digital innovation, e-commerce development, and strategic branding, Fernandony created the platform to empower readers with trustworthy, insightful, and forward-thinking content. As Chief Digital Strategist, he oversees editorial direction, curates thought leadership, and identifies emerging trends that shape the digital economy. His vision is rooted in helping startups, entrepreneurs, and marketing professionals stay ahead of the curve in an ever-evolving online marketplace. Fernandony is known for combining creativity with data-driven strategy, making My Digital Bazaar Guide a trusted resource in the digital business world.

sustainability in e-commerce

Sustainable Commerce Trends: Where Eco-Conscious Buying Is Headed

The Shift Toward Purposeful Spending The old formula fast, cheap, easy is starting to crack. Shoppers aren’t just comparing prices anymore; they’re looking at purpose. Questions like “Who made this?”, “What’s it made of?”, and “What happens to it when I’m done?” are shaping buying decisions. It’s less about guilt and more about alignment. People

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e-commerce security news

Security Breaches In E-Commerce: What Recent News Means For Your Store

What’s Actually Happening Right Now E commerce has taken some serious hits over the last year, with several high profile breaches serving as loud wake up calls. Brands like Shopify, WooCommerce vendors, and even niche platforms serving DTC brands have all experienced data compromises. In most cases, it wasn’t a Hollywood style hack it was

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consumer behavior analysis

Analyzing Consumer Behavior Trends In Modern E-Commerce

Shoppers Expect Seamless, Personalized Experiences Modern e commerce is all about ease and customization. Consumers no longer tolerate clunky interfaces or generic offerings. They expect fast, fluid, and personalized interactions every step of the way. Frictionless UX Is Now the Standard A smooth, intuitive user experience is no longer a competitive advantage it’s the entry

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subscription trends e-commerce

Top Subscription Service Trends Reshaping The E-Commerce Landscape

Consumer Centric Personalization is Leading the Charge The blanket approach subscription is dead. Today’s customers expect their subscription boxes, services, and digital experiences to feel like they were made just for them and in 2024, brands are finally catching up. Personalization is no longer a nice to have; it’s the frontline of retention. With AI

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A gift boxes

The Impact of Packaging on E-Commerce Branding: Trends, Examples, and Best Practices

Importance of Packaging in E-Commerce Packaging plays a critical role in e-commerce. It often serves as the first physical touchpoint between the customer and the brand. Effective packaging not only ensures product safety during transit but also creates an exciting unboxing experience. This can significantly impact customer satisfaction and brand perception. Good packaging design reinforces

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A robotic hand reaching into a digital network on a blue background, symbolizing AI technology.

Beyond Grammar: What AI Humanizers Can and Can’t Fix in Your Content

Even though more than half of the articles on the internet are online-generated (true fact), most of them still sound robotic. In this environment, texts that sound like they were written by real people have a higher chance to capture the reader’s minds — and rank high on SERP. And one way to achieve natural

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