Fernandony Bakerollo

Understanding Subscription Services Subscription services foster a continuous relationship between brands and consumers. They extend beyond simple purchases and aim to create lasting connections. Definition and Types Subscription services involve recurring payments for continuous access to products or services. There are generally three types: Evolution of Subscription Services Subscription services have evolved significantly over the […]

Understanding Influencer Marketing Influencer marketing involves leveraging individuals with significant online followings to promote products and services. This approach harnesses the trust and rapport that influencers have built with their followers. Influencers create content that highlights products through reviews, tutorials, or lifestyle integration, making promotions feel more organic and authentic. Influencer types vary based on

Understanding Augmented Reality Augmented Reality, often called AR, overlays digital information in the real-world environment. Through devices like: smartphones tablet AR glasses users see both the physical world and digital elements simultaneously. AR enhances shopping experiences by providing interactive and immersive product visualizations. For instance, virtual try-ons allow customers to see how clothes fit without