The Growth of Mobile Commerce: What the Data Says About Future Trends and Opportunities
The Evolution of Mobile Commerce Mobile commerce, or m-commerce, began to take shape in the late 1990s. Early adopters used limited WAP-enabled devices for simple transactions. These devices had minimal functionality, constraining user interactions. The launch of the iPhone in 2007 marked a significant turning point. With its advanced features, the iPhone revolutionized user experience, […]
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